Yibeal, an online to offline startup launches its operations in Kolkata

For the first time, a platform letting sellers and buyers leverage an online discovery platform (for broader connect) while transacting offline at local Yibeal centers (ensuring safe transactions and certified phones) has been started in Kolkata.

An O2O (online to offline) mobile classifieds startup Yibeal, has recently announced its debut in Kolkata with many kiosks in and around the city to make transactions safe and easy for its customers. Within the past 3 months, Yibeal has obtained pre-seed investing from angel investor Dipanjan Purkayastha. For the first time, a platform letting sellers and buyers leverage an online discovery platform (for broader connect) while transacting offline at local Yibeal centers (ensuring safe transactions and certified phones) has been started in Kolkata. Yibeal has 10 kiosks in Kolkata as of now. The startup which currently operates only in Kolkata, is also looking to get a firm hold on various territories very soon. Some of the key features of the platform is that it provides first-of-its-kind warranty and insurance coverage for Pre-owned phones and branding existing mobile retailers' space (and their service engineers) to create a retrofit franchisee ecosystem for Yibeal's offline ops - facilitating faster growth on variable cost mode. With India trying to bring the next 500 million to 1 billion first time users over the Internet through its ‘Internet Sathi Initiative’ Yibeal will play a significant role in bringing smart-phone devices to these villagers affordably allowing the farmer to get a knowledge about the weather conditions hence know which crops will flourish, serving basic knowledge and health information source and finally for entertainment purpose. Providing the most convenient way for a better pre-owned transacting platform, Yibeal plans to extend its service options both vertically in products and set its foot in the US market in 6 months’ time with David Wang, adviser at Yibeal and esteemed US entrepreneur. Thus quoting themselves as 'Yes it's a big deal' which they acronym 'Yibeal', defining to be the next unicorn in the start-up world. Dipanjan Purkayastha, CEO and Investor, Yibeal, said “In our time no one has the conception of what is the greatness untapped in the pre owned market reach. It is up to us to show them. With a new mobile phone being launched every 3 months on an average in India by the mobile manufacturers they find it difficult to retain customers as the customer already has a mobile phone in hand with he is unable to sell at a proper valuation hence rejects to buy the new mobile phone set that has just been launched. At Yibeal when these mobile phone owners are able to sell their pre-owned product at ease with proper valuation the mobile manufacturers are able to retain customers.”